train smarter

live stronger

Individualised performance coaching for busy, ambitious people who want lasting strength, steady confidence, and sustainable long-term results—without wasting time on random workouts or chasing short-lived trends. In 3, 6, or 12 months you’ll know exactly what to do in the gym, why you’re doing each session, and how to progress safely and effectively—even when life gets hectic and routines change.

This is for you if training keeps getting squeezed by work, business, family, or stress—and you’re tired of starting over again and again. You want a clear plan, real accountability, and coaching that improves how you move, perform, and feel day to day—not just a quick change that fades after a few weeks.

Online or Hybrid (online + in-person London), everything is built around your life: your schedule, stress, sleep, injury history, and long-term goals. You’ll get structured programming, regular check-ins, and detailed form feedback so you’re never guessing—and over time you’ll learn the process so you can train with confidence and independence for years to come.

Strength & Performance

coaching

Strength & Performance is built around one thing: individualised coaching that creates measurable, long-term results. Before we build your plan, we establish a clear baseline so we’re not guessing. You’ll go through a Complete Fitness Assessment — along with a brief lifestyle check — so we can identify priorities, tailor your training precisely, and track progress consistently over time.

From there, your coaching develops the pillars that drive lasting change.

Movement comes first: we rebuild how you breathe, brace, and control fundamental patterns so you move better, feel better, and train without fear. This isn’t “mobility for the sake of it”—it’s improving the quality of your movement so training feels smoother, safer, and more effective, and your body holds up under real-life demands.

Next is Strength—the foundation for performance, health, and longevity. Your training is designed to make you stronger in the most efficient, repeatable way possible, whether you want to lift heavier, build muscle, improve stamina, or simply feel more capable day to day. Strength isn’t only for athletes; it’s for busy professionals, parents, and anyone who wants a body that performs consistently, resists injury, and shows up when life is demanding.

Finally, we support the work with Nutrition, Recovery, and Lifestyle—because results come from what you do consistently, not what you do perfectly. You’ll learn how to eat for your goals based on your lifestyle and training load (without extremes), and where appropriate, you’ll receive clear macro targets. We also tighten the fundamentals that make progress predictable: sleep, stress management, daily movement, hydration, digestion, and basic recovery habits—so you recover better, perform better, and stay on track even when life gets busy.

Hybrid

Strength & Performance

Hybrid coaching combines the structure of online programming with strategic in-person sessions—so you get flexibility and hands-on coaching where it matters most. Every Hybrid option includes my 12-week Foundation Strength & Performance programme, with in-person sessions placed at key points in your plan to sharpen technique, assess progress, and keep results moving.

Hybrid Foundation

For people who train mostly on their own but want expert oversight and guidance. Includes the 12-week Foundation Strength & Performance programme plus one in-person session each quarter for a comprehensive technique check and programme tune-up—ideal if you want clear structure, practical direction, and greater confidence without the need for frequent face-to-face sessions.

Hybrid Performance

For people who want more support and greater consistency. Includes the Foundation Strength & Performance programme plus two in-person sessions per quarter for regular technique tune-ups, extra accountability, and faster course-corrections when life, stress, or training loads change.

Hybrid Elite

For bigger goals and faster progress, with maximum guidance every step of the way. Includes the Foundation Strength & Performance programme plus three in-person sessions per quarter, with ongoing in-person coaching and regular performance testing—ideal if you have a time-bound goal and want the highest level of hands-on support.

In-person sessions take place in London (Rep Studio, 37–38 Margaret St, London W1G 0JF).

Online

Strength & Performance

Online coaching gives you the structure of a personalised programme with consistent check-ins and accountability—without needing to be in the same city. You’ll train with clarity and confidence, knowing exactly what to do each session and how it connects to your bigger goal. All online coaching is delivered and paid in 12-week blocks.

Foundation

Built for people who want a clear plan and steady progress with reliable, expert support. You’ll receive a personalised training programme, weekly check-ins and regular progress reviews, plus habit and lifestyle coaching to help make results lasting and sustainable. You’ll also have direct messaging support Monday through Friday—so you’re never left guessing between sessions.

Performance

For people who want deeper feedback, stronger accountability, and faster course-corrections. You’ll get everything in Foundation, plus a fortnightly video form check or coaching call, more detailed performance reviews, and additional support focused on recovery and lifestyle—ideal if steady progress matters but your schedule is busy and often variable.

Elite

Best for larger, time-sensitive goals and for people seeking the highest level of support. You’ll receive everything included in Performance, plus weekly video form checks or calls, priority messaging access, and more detailed planning to keep training, recovery, and progression tightly aligned—so nothing falls through the cracks when standards are elevated.

Apply for

results-driven coaching

Individualised, results-driven coaching — built around you

This is for busy, ambitious people who want measurable progress in strength, performance, body composition, and how they feel day to day. If you’re ready to train with structure and accountability, apply below.

This is for you if:

  • You want a personalised plan built around your goals, schedule, training history, and any injuries

  • You’re done with random workouts, generic programmes, and constantly “starting over”

  • You want real coaching: check-ins, adjustments, and guidance between sessions—not just a plan PDF

  • You care about measurable results beyond the scale (strength numbers, movement quality, performance, body composition)

Real People

Real Results

Josh really takes the time to understand your needs and fitness goals then is determined to help you meet them. I not only enjoyed my time but I saw results and learned tips and tools to take with me going forward.

— Tracey G.

This is the second time I’ve trained with Josh postpartum and I can honestly say that it’s always money well spent. Not only does Josh keep me incredibly motivated but he’s also so in tune with all the aches and pains that come with a postpartum body. I feel fitter, healthier but most importantly ready to go back to work with a strong body I feel proud of. I would truly recommend Josh to every new mum on the block.

— Natalie H.

Josh is a wonderful PT. He both understands my needs and challenges me to be a better athlete. I had two big surgeries in the past year and he has helped me re-focus on strengthening the muscles around the surgery points. He is very knowledgeable of his craft and I highly recommend him for PT support.

— Janet J.

60-Day

Progress Guarantee

If you follow the plan and complete the agreed check-ins, you’ll see measurable progress within 60 days — or I’ll extend your coaching at no extra cost until you do. That’s how confident I am in the programme, and in your ability to execute it.

“Measurable progress” is agreed upfront based on your goal — for example improved strength numbers, a clear body composition trend, better work capacity, improved movement quality, or moving with less pain and more confidence.

All I ask is consistency and communication: train, check in, and tell me what’s going on so I can adjust the plan when life happens. Do that, and we’ll get results—without guesswork.

Frequently Asked Questions

  • No. I coach both beginners and experienced lifters. We start from where you are now, not where you “should” be

  • Programming is rehab- and pain-aware. We’ll work around limitations, build capacity, and—where helpful—coordinate with other professionals you’re already working with.

  • No. Your plan is fully individualised to your space, equipment, and schedule. If you train in a gym, we’ll use it. If you train at home (or a mix), we’ll build the programme around what you have.

  • Most clients gain noticeable strength, mobility, energy, and improved body composition. Results vary by starting point and consistency, but the aim is measurable, felt progress.

  • Online includes individualised programming, check-ins, video feedback, and support. Hybrid includes all of that plus strategic in-person sessions in London for hands-on movement and technique work.

  • All coaching is delivered through CoachRX, where you’ll receive your training plan, check-ins, progress tracking, and feedback in one place. Form feedback and key updates are supported with video where needed (e.g., Loom).

  • That depends on your support level. Most clients have structured check-ins weekly or fortnightly, with ongoing feedback and adjustments through the week via the platform.

  • Yes. You can move between support levels (e.g., Foundation to Performance/Elite), or we can adjust your plan if your circumstances change.

  • It’s a 60-Day Progress Guarantee. If you follow the plan and complete the agreed check-ins, you’ll see measurable progress within 60 days—or I’ll extend your coaching at no extra cost until you do.
    Measurable progress is agreed upfront (for example: strength numbers, a clear body composition trend, work capacity, movement quality, or pain-free range), and requires consistent training and communication so your plan can be adjusted when life happens.

  • I’ll review your answers, and if it looks like a good fit, I’ll invite you to a short 20–30 minute Zoom call. We’ll clarify your goals, choose the right format (Online or Hybrid) and support level, and if we’re both happy, we’ll book your start date.